& NIPED

NIPED (Nederlands Instituut voor Preventie en E-health Development) operates as a specialist in personal prevention, targeting the corporate and public sectors in the Netherlands. Founded in 2005 by Dr. Coenraad van Kalken and Dr. Roderik Kraaijenhagen, the company was established by doctors with a social mission to enhance employee health and preemptively address health issues. This focus addresses the significant costs associated with sickness-related absenteeism and productivity loss, a challenge amplified by an aging workforce.

The company's core offering is the Personal Health Check (PGC), an e-Health platform utilized by over 1,250 organizations and more than 500,000 individuals. The business model is centered on providing this platform to employers, municipalities, and insurers. Employers use the PGC to fulfill legal obligations for Preventive Medical Examinations (PMO) and to gain anonymized, aggregate-level insights into their workforce's health risks, enabling them to implement targeted, cost-effective health interventions. Revenue is generated through fees for the PGC, which can be paid by the employer, an insurer, or directly by the individual if not covered by a corporate plan.

The Personal Health Check is designed for accessibility and privacy. Employees receive a kit at home, allowing them to perform tests such as a finger-prick for cholesterol and blood sugar levels and a urine test for kidney function. This is combined with an online questionnaire covering lifestyle and mental health. Participants then access a personal, secure online environment to view their results, which include personalized advice for mitigating identified health risks, such as cardiovascular disease or diabetes. This data-driven approach aims to reduce absenteeism by 20% and increase productivity by 10%. In May 2025, NIPED was acquired by Robidus Groep BV, a larger firm specializing in social security and employability, to integrate NIPED's preventative health solutions with Robidus's services. Keywords: preventive health, e-Health, employee wellness, corporate health, occupational health, health screening, digital health platform, sickness absence reduction, employee productivity, Personal Health Check, PMO, Preventief Medisch Onderzoek, sustainable employability, health risk assessment, corporate wellness solutions, Netherlands, Coenraad van Kalken, Roderik Kraaijenhagen, Robidus, health data analytics