프렌즈게임즈/ Friends Games
Mobile casual games using Kakao Friends IP.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | N/A | - | |
| Total Funding | 000k | ||
Friends Games, a subsidiary of Kakao Games, was established in February 2018 as a specialized developer of casual games utilizing the Kakao Friends intellectual property. The company was formed through the integration of Supernova Eleven and various studios within Kakao Games.
The firm has launched several mobile games, including 'Friends Town' and has developed titles for different markets, such as 'Doraemon Park' for Japan. In 2021, Friends Games merged with Way2Bit, a blockchain company, signaling an expansion into new business areas like non-fungible tokens (NFTs) and the metaverse. This strategic move aimed to build a platform for distributing the digital value of cultural content, including games, music, and art, using blockchain technology. Following this new direction, the company was rebranded as METABORA in March 2022.
The company's business model focuses on developing and servicing mobile games, initially centered on casual games featuring popular characters. With the merger and rebranding, the business has pivoted to incorporate blockchain technology, aiming to create and operate a Web3 ecosystem and an NFT exchange specializing in games, sports, and metaverse content.
Keywords: mobile game development, casual games, Kakao Friends IP, blockchain games, NFT, metaverse, game studio, Web3, digital content distribution, game publishing
