9377 Games

Guangzhou Chuangsi Information Technology Co., Ltd., operating as 9377 Games, is a Chinese game developer and operator established in April 2011. The company manages the entire game industry chain, including development, publishing, and platform operations. It operates two main platforms, 9377 Game and 9377 Mobile Games, which have collectively attracted over 300 million registered users.

The firm focuses on creating original and refined games for both web and mobile platforms. Since launching its first self-developed game, "Lie Yan," in 2013, the company has released a series of successful titles, including "Chi Yue Chuan Shuo," "Mei Ying Chuan Shuo," and "Lei Ting Zhi Nu." Several of these games have generated monthly revenues exceeding one hundred million yuan. In 2015, 9377 Games expanded into the mobile gaming sector with titles like "Huang Tu Mobile Games" and "Lie Yan Mobile Games."

The company has also pursued an "IP strategy," which includes collaborations for film and game integration. In 2016, it acquired the IP rights for the classic game "Gu Jian Qi Tan 2" to develop a web-based version. The company's business strategy also involves creating its own original intellectual properties.

Keywords: game developer, game publisher, mobile games, web games, online gaming, RPG, MMORPG, game monetization, IP strategy, in-game purchases, Chinese gaming market, game operator, Lie Yan, Chi Yue Chuan Shuo, Huang Tu Mobile, Gu Jian Qi Tan 2, free-to-play, virtual items