4AIR
Aviation sustainability programs and regulatory compliance solutions.
| Date | Investors | Amount | Round |
|---|---|---|---|
N/A | Early VC | ||
| Total Funding | 000k | ||
Launched in January 2021, 4AIR provides comprehensive, turnkey sustainability solutions for the aviation industry. The company offers a verifiable path for aircraft operators to counteract and reduce emissions through a multi-level rating program. This framework starts with carbon neutrality (Bronze) and progresses to offsetting all aviation emissions including non-CO2 pollutants (Silver), direct emissions reductions via Sustainable Aviation Fuel (SAF) (Gold), and supporting new climate-friendly aviation technologies (Platinum).
The company was founded by President Kennedy Ricci, a pilot from a family with deep roots in aviation, who combined his industry background with a commitment to decarbonization. He is joined by COO Nancy Bsales, a strategist with over 15 years of experience in voluntary sustainability markets, who previously developed programs at TerraPass and consulted for organizations like The Good Traveler and the Rocky Mountain Institute. Their collective expertise shaped 4AIR’s mission to make sustainability more transparent and accessible for the aviation sector.
4AIR serves a diverse clientele that includes commercial airlines like Southwest Airlines, private jet operators such as Flexjet and Verijet, fixed-base operators (FBOs), and original equipment manufacturers (OEMs) like Embraer. The business model is structured around providing these stakeholders with services for voluntary sustainability commitments and regulatory compliance. This includes monitoring and assistance with programs like the EU Emissions Trading Scheme (ETS) and ICAO's CORSIA. A key product is the Assure SAF Registry, a blockchain-based platform for tracing and verifying Sustainable Aviation Fuel usage from producer to end-user, which is critical for book-and-claim systems. This allows clients to purchase the environmental benefits of SAF even when the physical fuel isn't available at their location.
Keywords: aviation sustainability, emissions reduction, Sustainable Aviation Fuel (SAF), carbon offsetting, regulatory compliance, private aviation, business aviation, ESG reporting, decarbonization, emissions trading schemes, CORSIA, book and claim, SAF registry, climate solutions, environmental compliance, flight emissions, carbon neutral, Kennedy Ricci, Nancy Bsales, corporate aviation